e.g. The income of farmers is not comparable at present to that of townspeople. The two girls are of comparable ages, yet one looks much older than the other. comparative: adj. measured or judged by comparing
4. dominate: v. to have or exercise control or power (over)
e.g. The company has almost dominated the software market with its operating systems.
The strong usually dominates (over) the weak.
5. mainstream: n. the way of life or set of beliefs accepted by most people, dominant trend
e.g. This was the first step into the mainstream of commercial movies. 5. on one’s own turf: (inf esp.US) one’s own neighborhood or territory 7. open up…to…: to make available or accessible to…
e.g. The funds opened up free education to more school-age children. Einstein’s theories of relativity opened up a whole new world to us. 8. version: n. special or variant form of sth. made e.g. the standard version of this car the modern version of a lamp
9. revenue: n. the income that a government or company receive regularly e.g. Taxes provide the bulk of the government’s revenue.
Revenues from the textile industry have fallen dramatically in recent years.
Discussion
1. Do you have any Haier product at home? If so, describe it. 2. Why is Haier so successful in the US?
3. Can you guess why Haier has been so successful building its brand name ? ( refer to
the pictures and information on the Page 62)
Assignment Review the text
Finish the language focus exercises (Page66-67)
